Scaling Digital Transformation For Small And Medium Businesses

Digital Transformation: A Brief Introduction To The Concept

 The process of combining cutting-edge digital technologies with business processes, along with a complete change in the mindset and culture of a business, can be broadly defined as the Digital Transformation for the business. It is NOT just the digitization of a business. It is a strategic repositioning.

Digital transformation redesigns business processes so that they become simple, flexible, and consistent. It increases and improves transparency and security, and encourages collaboration and mobility. All very important in today’s completely changed world.

Small Medium Enterprises (SMEs) are the ones leading this transformation, as they compete in the modern marketplace, by becoming competitive and creating more customer value. 

This process, however, has its own problems, like:

1. Lack of talented personnel with the necessary skill sets. Outsourcing, re-skilling, up-skilling, and new development models would be necessary.

2. Resistance to change. This is a business’s cultural issue that has to be overcome and hard decisions would have to be made, preferably with the cooperation of all involved. It is here that communication becomes important, among the workforce themselves and with the management. Digital transformation puts in processes that enable this. 

3. Lack of commitment and budget. SMEs are more affected by this, but it applies to all businesses. Digital transformation overcomes this by aligning technology strategy with the business strategy; creating a strong simple, consolidated IT infrastructure; automating wherever possible; moving IT to the Cloud, and employing smart outsourcing policies.

4. Last but not the least, is the lack of a clear road map for the organization. Questions like: Where to start? What to start with and when? It is here that  Digital Transformation services analyze the company and the processes involved, discuss it with all involved, and then come out with a clear, precise step-by-step map of how to go forward.

If you are looking to digitally transform your business, and all this seems painfully familiar, Jaivam Life is there to help and steer you all the way.

We are a software development company based in Kochi and we offer cutting-edge services in digital transformation. With a highly specialized team of designers, developers, and engineers, with extensive technological and real-life experience, we offer our clients solutions that are uniquely tailor-made for them.